The spring/summer 2024 showcase was set against an uncertain economic and political backdrop, No apologies Unisex T-shirt & Sweatshirt which may have led many designers to approach their collections with extra consideration. The customer has become more mindful too, further aware of their consumption and the downright privilege that it is to be a consumer right now. Yes, there will always be an appetite to shop, but there is a deliberate attempt to be less ostentatious about it (read: there will be far fewer logos this season). Of the trends, many carried on from previous seasons, not just the last. In addition to what Page observed above, from the palette to the prints down to finer details such as jewellery, big bags and ballet flats, it felt like we’d seen much of it all before, but this time with a renewed appeal. No big leaps were made—which is good in terms of our bank balances and wardrobes—and our editors were able to envision themselves wearing much of what they saw in their daily lives. Let’s hear it for the wide-leg trousers!. The more directional trends we did see were there to spark joy at a time when it felt like it might have been in short supply. There was a celebration of colour throughout, which could have quite easily taken over this entire trend report. Red continues to dominate, with Hermès’ designs acting as a stoic antithesis to the candy-pop looks that lined the Versace, Prada and Eudon Choi runways. There was shimmer but with a shakeup; silhouettes were stronger and the overall sweetness was distilled. Florals, for spring? They’ll never be groundbreaking, but with seismic petal proportions and blooms that jump off the toile they’re delicately attached to, there’s new life to be found in the trend that we assumed we’d seen everything from.
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Overalls in every color and material have made a huge comeback this year, No apologies Unisex T-shirt & Sweatshirt but it’s the black styles in particular that we have our eyes on. Classic and timeless, black is the most universally flattering color and will never go out of season. We’re loving how fashion girls are wearing black overalls this season, whether in denim, satin, or leather. Dress them up with a feminine blouse and heels, or dress them down with a white T-shirt and sneakers—the possibilities are endless. They’re versatile and virtually seasonless, so you can never go wrong a pair of black overalls. We all want to look like our most polished selves, don’t we? While, sadly, I’m not here to provide you with a week at a spa or an endless allowance at The Row, I am here to bring you a treasure trove of the most expensive-looking pieces on the high street every week. It’s my mission to prove that you can find premium pieces to elevate your wardrobe without the designer price tag and to make it easy for you to pinpoint the items on the high street that are really worth adding to your wardrobe. There are some amazing gems out there that your friends won’t believe aren’t designer, but there’s a lot to sift through to find them. That’s where I come in. As a Who What Wear editor, I scroll new-in collections as a hobby, and I can spot an expensive-looking (and -feeling) piece a mile away. I’ll be adding the best bits I find to this list. Some may be more “affordable” than others, but you can be confident every piece is here because I believe it offers great value.
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