I scream, you scream, Tractor Heart Beat Unisex T-shirt & Sweatshirt we all scream for flat shoes! Whilst I won’t go as far as to say that heels are redundant this season, the spring/summer runways felt like a collective celebration of flats. Where slip dresses might have been styled with strappy sandals, we saw brogues tag in. Ballet flats have ruled the footwear roost for the last 365 days and their appeal is showing no signs of waning, as evidenced by Prada, Chanel and Fendi. Having spent the first few years of my career teetering around London in constricting and crippling heels just because they felt “fashion”, the way designers have adopted the flat is more profound than it might otherwise seem. “Fashion’s obsession with ballet flats and mary janes is set to continue well into the new year, but for S/S 24, luxury brands are kicking things up a notch,” says Lyst’s content editor Morgane Speed. From Loewe’s crystal-encrusted version to Fendi and The Attico’s jewellery-like detailing, these are more than just shoes; they’re works of art.”. “Flat shoes continue to dominate, especially in sheer mary jane and ballet styles—+110% vs. last year,” continues Liane Wiggins, head of womenswear at Matches. “Mesh is still the must-have fabric of the summer, with brands such as Khaite, Le Monde Beryl and Emme Parsons leading the demand. We predict The Row’s unexpected take on the trend with its runway jelly shoe will be a cult item this summer.”. “If ever there’s a moment for comfort, you can be sure to count me in,” adds Rebecca Rhys-Evans, Who What Wear UK branded content editor. “And of all the comfort-inducing trends, flat footwear is the one that I’m most up for. Y2K and the “indie sleaze” renaissance have reignited our love of ballet flats in all their forms, and rest assured they’re not going anywhere for S/S 24. Pastel or Prada, embellished or adorned with bows, when it comes to our shoes we’re embracing new heights this season, and boy are our heels happy about it.”

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Drumroll, please… there’s a new trend that’s reigning “supreme” among teenagers. Tractor Heart Beat Unisex T-shirt & Sweatshirt According to a recent survey conducted by Piper Jaffray, teens are very much into streetwear labels—i.e., Supreme, Adidas, and Vans, to name a few—and hence, the streetwear trend (more info about the history of streetwear can be found here). As Business of Fashion reported from the survey, the demand for clothing and shoes that give off that classic “street” feel has skyrocketed. “Adidas cracked the top 10 for the first time among teens … while Supreme rose from 10th place last fall to 7th in the latest survey,” per BoF. In the footwear group, Vans saw the biggest increase, jumping “from the preferred choice of 9% of teens a year ago to 16% in the spring survey.”. The reason behind these gains that are particularly in the footwear category? Erinn Murphy, senior research analyst at Piper Jaffray and co-author of the report, shared with BoF that “both Vans and Adidas have this ‘open-source’ platform where they allow pop culture to help guide and influence how they are positioned with the consumer today. Having a very collaborative environment when it comes to the softer side of brands is very important.”