Milan witnessed a big change, too. Who’s Crying Mfer Definition Shirt Gucci’s new creative director Sabato De Sarno held positions at Prada, Dolce & Gabbana and Valentino before taking on this role, which catapulted him and his first collection for the brand into the spotlight last September. Buyers, editors and celebrities descended upon the Italian city to take in the spectacle—ask any fashion devotee without a ticket and they would likely have told you they’d give away their Birkin to have a front-row seat at this show. There’s no denying that De Sarno’s predecessor Alessandro Michele kept Gucci on the fashion map with his geek-chic sensibilities; an aesthetic that would define a moment in fashion history. Still, moments pass, and we saw De Sarno usher Gucci into a new era, one that places more value on essentials over eccentricities—a notion we’re seeing across the rest of the industry. A business built upon the customer’s desire to be seen in shiny new things will always have its issues. However, the thing that felt “new” this season was that some things just didn’t change at all. Perhaps the most noteworthy takeaway was that trends don’t seem to hold the same power that they used to. I’m generalising, of course—things get meta real fast if you so much as take a peek into the no-trends-actually-being-a-trend rabbit hole—but it feels as if creating trends for the sake of it could be a thing of the past. “The spring/summer 2024 collections have shown a continued commitment to 1990s nostalgia and the extraordinary everyday, where everyday items are elevated to exceptional levels of design and style whilst remaining chic and comfortable,” observes Net-a-Porter’s market director Libby Page. And she’s right. The market has experienced a shift of tectonic proportions in recent years where a genuine focus on quality over quantity and investing in things that last has become a priority for previously frivolous shoppers. The latest collections reflected this.
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With everyone from our favourite emerging brands like I.Am.Gia and Who’s Crying Mfer Definition Shirt Miaou to heavy hitters in the Tibi and Rosie Assoulin category pushing plaid for this season, our favourite influencers, editors, and trend setters have definitely gotten the memo. It’s no surprise, then, that I had such trouble narrowing down my favourite street style shots in the classic print to a mere 13. Not to mention the will power it took to curate my dozens of plaid products I’m loving right now to a more-digestible number under 20. Nonetheless, I did it, and the result is a seriously inspirational group of plaid-covered outfits you’re going to want to copy ASAP. Luckily, you can because—not to brag, but—I think you’re going to love the shopping picks we narrowed down for you. But enough of my trying to convince you. Simply see for yourself below. Off-the-shoulder tops for summer are a fashion phenomenon unlike any we’ve seen before. The second this trend was called out, it seemed as though every single retailer’s racks were filled with shoulder-exposing styles that they couldn’t keep in stock. With the rapid expansion of a trend like this, it seems only natural that it would eventually die down, but exactly the opposite has happened with the off-the-shoulder craze. Since its debut, the style has evolved to take the form of a variety of new silhouettes that you absolutely must know about. It’s no longer just about the straight-across style—there are one-shoulder, cutout, asymmetrical, and strappy counterparts that are just as stylish.
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