At this point, it’s hard to imagine a time without Bottega Veneta, NFW Nancy Fucking Wilson Shirt but then again, that’s what we thought about #OldCeline, and here we are. What I’m trying to say (without dragging you into the post–Phoebe Philo Celine depression) is that #NewBottega—run by Creative Director Daniel Lee—has only really been around for a little over a year, but the impact it has already had feels more iconic than ever. The amazing thing about this industry is that even the most settled heritage brands can make a new name for themselves, and thanks to what Lee did with Bottega, we now have a brand that filled the sartorial void that the loss of something as iconic as #OldCeline once occupied. All this industry talk might sound a bit niche, but on a more mainstream scale, this brand has created some of the most talked-about, -purchased, and -photographed items of the entire year—items even people who don’t really care about fashion at all might be able to identify. “Between The Pouch bag and the shoes, Bottega had a huge year. I saw people of all different styles wearing it,” said one of our readers. This means that while, yes, Rosie Huntington-Whiteley owns a small army of The Pouch bags, consumers of all calibers are buying into this brand, and they’re doing it with vigor. “Bottega Veneta for sure. Daniel Lee’s creations dominated the streets,” said street style photographer Acielle of Style du Monde, and since these are the street style awards, this winner seems beyond fitting.

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Designers have become incredibly diplomatic, NFW Nancy Fucking Wilson Shirt as I’ve just explained at dissertation length. Extending the lifespan of trends from not just the previous season, but from the three before it, it’s easy to see that the exploration of finding joy in everyday garments is still at the heart of the high-end collections, which was perfectly summarised during Net-a-Porter’s biannual trends presentation. “At Net-a-Porter, our biggest mood for the season, The Extraordinary Everyday, does exactly what the title says—making everyday clothes become extraordinary,” explains Page. This is about elevating the essential items in our daily wardrobes to new heights of exceptional design and style. I can’t stop thinking about Khaite’s tank dress, infused with sculptural organza—it’s casual but striking and makes the perfect addition to a capsule wardrobe.”. “The runways are proving that even the foundations can be head-turners,” says Who What Wear UK’s commerce writer Florrie Alexander. “Designers left bells and whistles at the door, allowing craftspersonship and design prowess to be the main event this season. Note the delicate pleating of JW Anderson’s trench coat or the sublime cut of Stella McCartney’s tuxedo shirt. Whether sticking to complete classics or creating a staple style with a twist, the pared-back, well-made and carefully curated revolution continues for 2024.”