The spring/summer 2024 showcase was set against an uncertain economic and political backdrop, The Useless Hotline T-shirt which may have led many designers to approach their collections with extra consideration. The customer has become more mindful too, further aware of their consumption and the downright privilege that it is to be a consumer right now. Yes, there will always be an appetite to shop, but there is a deliberate attempt to be less ostentatious about it (read: there will be far fewer logos this season). Of the trends, many carried on from previous seasons, not just the last. In addition to what Page observed above, from the palette to the prints down to finer details such as jewellery, big bags and ballet flats, it felt like we’d seen much of it all before, but this time with a renewed appeal. No big leaps were made—which is good in terms of our bank balances and wardrobes—and our editors were able to envision themselves wearing much of what they saw in their daily lives. Let’s hear it for the wide-leg trousers!. The more directional trends we did see were there to spark joy at a time when it felt like it might have been in short supply. There was a celebration of colour throughout, which could have quite easily taken over this entire trend report. Red continues to dominate, with Hermès’ designs acting as a stoic antithesis to the candy-pop looks that lined the Versace, Prada and Eudon Choi runways. There was shimmer but with a shakeup; silhouettes were stronger and the overall sweetness was distilled. Florals, for spring? They’ll never be groundbreaking, but with seismic petal proportions and blooms that jump off the toile they’re delicately attached to, there’s new life to be found in the trend that we assumed we’d seen everything from.

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The streets have always been my fashion magazines, The Useless Hotline T-shirt aka where I look for style inspiration and hints on what trends are about to blow up. Pre-2020 me was very much inspired by what I saw strangers wearing on the subway, to the farmers market, or even to the bodega. I recall doing double takes often to mentally process the new trends or outfit ideas I’d seen so I could later take a crack at them myself. Who knows—I may have even gone on to influence someone else when I put some of those streetwear trends to the test. I usually look to fashion on the streets in big cities like New York and Paris, but since the streets have been closed for the past year, I’ve now turned to Instagram to fill the void Union Square once filled. Turns out Instagram ‘fits are big predictors of the cool trends to come. Below are the streetwear trends I can’t wait to try once the world opens up again and my favorite picks to shop for each one. I recently read that the ’70s were as far away in the mid-’90s as the ’90s are now. After taking a moment to digest what that means for me, I was able to understand why Gen Z is having a heyday with everything ’90s. Baby Phat and Juicy Couture had a hold on us back then, and cool girls continue to wear velour tracksuits today.