Last season, there was a clear ’90s directive when it came to minimalism, Only God Can Cancel Me T-shirt with logo vests, low-slung trousers and tube dresses as hero items. Now, things have been pared back even further; sure, Y2K maxi skirts and oversized suiting are very much a thing, as witnessed on the runways of Bottega Veneta and BOSS, but the silhouettes are cleaner and the colour palette even more refined. “After the outright outrageousness of various Y2K comebacks, I’m pleased to see a palette-cleansing take on ’90s fashion coming to the fore,” says Who What Wear UK editor-in-chief Hannah Almassi. “This was the peak moment for brands like Jil Sander, Calvin Klein, Helmut Lang and many more names whose special brand of clean-cut is being referenced once again for 2024. I’m very much here for this grown-up take on plain outfit ideas, and I think it will be a powerful way to craft a workwear wardrobe in the coming months.”
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Considering the fact that Khaite was just founded in 2016, Only God Can Cancel Me T-shirt the journey of this brand thus far is quite remarkable. Founder and designer Catherine Holstein started the brand as an ode to American staples and all the classics that went along with it. Since its beginning, the brand has evolved into much more. Khaite’s first runway show in 2019 had every editor and buyer clamoring as one glamorous look after another came out. It was here that we were truly introduced to Holstein’s vision for the brand, and her S/S 20 collection was just the cherry on top. It’s rare that one major (and first-ever, might I add) runway collection can convince an entire industry that this is the brand to know, buy, and wear, but the elegance and drama of her last two collections had everyone drinking the Kool-Aid. While the brand hasn’t quite reached the same status as Bottega Veneta, its trajectory over the last two years has proved that it is on its way to the very tip-top. “Cate Holstein of Khaite is creating such beautiful, showstopping pieces. The craftsmanship is absolutely impeccable and something that everyone can appreciate. My personal favorite is their denim—the fit and wash are flawless,” says Shopbop’s fashion director, Caroline Maguire. And that’s the thing about Khaite—buying into the brand is buying into a very well-curated wardrobe that will never go out of style. “From the jeans to the shoes, this is definitely going to be the next It brand in 2020,” said a Who What Wear reader. Yes, iconic pieces are already highly praised, such as those zebra boots and all of the noteworthy knitwear, but to be simultaneously recognized for the subtler items in a collection, like denim and poplin shirts, means this is a brand that is destined for success.
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