Since attending the shows back in September, Vote wisely, Shape your Destiny T shirt I’ve recapped well over 10,000 runway outfits (11,542, to be exact) to discern the looks I’d include in this, our bumper spring/summer 2024 fashion trends overview. Some take more time to spot but others jump off the page. And the pretty palette of sky blue was impossible to pass by. According to Tagwalk, light blue looks were up 19% from spring/summer 2023, with 54% more blue looks featuring in the most prevalent designer collections in each city (said prevalence is based on the share of traffic generated by a designer compared to the total traffic of the city). In short, the big names went big on blue. “Like a breath of fresh air, this breezy shade offers a much-needed dose of serenity to the spring/summer palette,” says Natalie Munro, Who What Wear UK news writer. “Fresh and calm, the soft shade injects a youthful edge that can make your styling feel both spirited and sophisticated. On the runways, Alberta Ferretti and Versace favoured monochrome looks, whilst Stella McCartney and Proenza Schouler wove light creams and whites into their cool-blue styling that I just can’t get enough of.” To further confirm this colour shift, fashion shopping destination Lyst reports that searches for blue pieces spiked 125% in the two weeks following Fashion Month. Coincidence? There’s no such thing.
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London street style isn’t a new phenomenon—the pavements of our capital city have long been dotted with photographers capturing the fashion zeitgeist, Vote wisely, Shape your Destiny T shirt from i-D magazine’s era-defining straight-ups in the 1980s through to documentary snaps of Carnaby Street’s ’60s mods and rockers. You’ll even be able to dig up a Victorian-style snap here and there—even if the focus was probably on the automobiles and industry backdrop, we won’t pass up any chance to see a bustle in action. Today, you might be likely to find less of the extremely diverse underground tribes that this cultural hub has always been famed for, but there are still style factions present (and many that we draw great inspiration from). London’s a place where you can wear your wackiest outfit to breakfast and no one will bat an eyelid. However, it’s also a place where you can be ultra-chic and businesslike one day and trend-driven the next. Your style can be whatever it wants to be at any given time. And it’s true—Brits really do give good outfit inspiration 24/7. Keep reading to see great outfit ideas from the sidewalks—as well as a few guest appearances from our very own team.
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