“As someone who is self-diagnosed as ‘chronically online’, I’ve seen a lot of flash-in-the-pan trends over the past few seasons,” Football & Beer Season shirt says Elinor Block, editorial lead at luxury fashion gaming company Drest, which enables its users to create infinite outfit possibilities in the metaverse. “The past year we saw Barbiecore, ‘blokecore’ and ‘tomato-girl summer’ emerge as some of the bigger, zeitgeisty aesthetics adopted by Gen Z and the TikTok crowd. And whilst some are rooted in major trends, when it comes to real life, there’s no doubt that longevity and items that work season after season are a bigger draw. “When playing with clothes in Drest, however, there’s definitely a different kind of approach I take to dressing. The virtual world allows me to style looks that I might not have considered before with more out-there pieces from high-octane brands such as David Koma or Balmain—I haven’t been able to stop thinking about that cherry-red, rose-covered dress that I spied on the S/S 24 runway. It gives me a chance to be more experimental and see how I can move that into my IRL wardrobe without taking too much of a risk.” This, dear reader, is what the modern-day dressing-up box looks like. As always, any piece you invest in, be it inspired by the trends below or otherwise, should only be purchased if you intend on keeping it in your wardrobe for a very, very long time. I’ve gone to great lengths to cherry-pick the ones that have a chance.
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French fashion may be mysterious and masterful, but it’s not entirely unattainable. Football & Beer Season shirt The residents of this highly chic country are forever at the top of the tree when it comes to effortlessness—no other nation could possibly contend for the title. But as well as adopting their relaxed attitude to getting dressed, there are style cues you can take and tweak to incorporate into your own wardrobe and bring in un petit peu of that coveted je ne sais quoi. It’s highly likely you know some major French fashion rules by heart already. For example, brushing your hair is a sacrilegious act, one should never skimp on the day-to-day pillars of a closet, and everything is best worn thrown together to encourage the perception that you’ve probably had a really wild time the night before. French girls are having fun and living life to the fullest—or at least that’s what their outfits tell us—but there are other, more nuanced factors that play into a Gallic woman’s wardrobe as a whole. And that’s where we step in. So, enroll in our French style school, where you’ll learn everything from the grade-one basics through seriously advanced stages of being super chic. Get scrolling to see and shop the French fashion guidance. And yes, it’s a totally normal—nay, brilliant—thing to dress similarly or even in the same outfit as your maman. Great style and wardrobe classics never fade, so why can’t you wear them now and in four decades’ time? It girl Jeanne Damas proved the point recently, snapping herself alongside her mother, both wearing the same blue ribbed tee (from her collection on Rouje) and high-waisted jeans.
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