Both identifiable Heart Mercedes Benz shirt. and outsized, which is an irony considering the one-room flat in which he makes his clothes is too small even for a desk, so the sewing machine is set up on the floor. His quilted jackets in particular are fabulously editorial but also quite simple to wear. With a price tag under €1,000—aspirational but not anywhere near as expensive as the brands that line Avenue Montaigne—they’re fashion trophies for his young friends. And De Vilmorin himself? He has all the makings of Gen Z’s first fashion star.
Heart Mercedes Benz shirt, hoodie, sweater, longsleeve and ladies t-shirt
The cozy relationship between technology and comfort isn’t new—consider the hoodie-and-jeans uniform of Mark Zuckerberg and his Silicon Valley disciples—but perhaps they’ve become more inversely related Heart Mercedes Benz shirt. As technology gets more advanced, our clothes become less so: They’re comfier, simpler in design, less public-facing. That isn’t to say we’re going to devolve into ribbed-knit cocoons; loungewear should be as cleverly designed as our “outside” clothes. Lunya’s certainly is. The silk separates are machine washable; shorts and joggers come with no-twist elastic waistbands; leggings have pockets for your phone and anti-chafe seams; and loose tanks feature underarm panels to avoid nip slips or spillage. Lunya’s fabrics are smart too, merging natural fibers with modern technology, from cool-touch cotton to “Restore Pima,” a blend of cotton and celliant polyester that transforms your body’s heat into infrared energy to increase blood flow and boost cell oxygenation. We’re probably a few years out from truly high-tech clothing, but it’s easy to see Lunya venturing further into that space with clothes that help you sleep better or soothe your muscles.
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