Having analysed the spring/summer 2024 fashion trends for months now (literally), Meowy Christmas Unisex Tshirt, Cotton Womenswear, High durability non-shrink fabric I’m here to tell you about the ones that are genuinely wearable and will truly affect your wardrobe for the next six months (and beyond, if I have anything to do with it). There’s a lot to talk about for S/S 24, but this hasn’t always been the catwalk way. If all the world’s a stage, Fashion Month has long been the costume cupboard—a trove of froth and tulle, sparkle and glitter designed to catch the eye and hold it. A dressing-up box that, although delightful and entertaining to lose yourself in, doesn’t always hold up in reality. This isn’t necessarily a bad thing—we could all use some fabulous escapism from time to time—but, ultimately, when you venture out from the sanctity of your wardrobe, you need to be able to live in these creations. At least in the physical realm—we’ll get into the virtual later. For spring/summer 2024, I have to applaud designers for creating collections that, yes, hold beauty, but also have a place in the everyday. But first, let’s travel back to September and October of last year and reflect on how things unfolded. Across the four fashion capitals—New York, London, Milan and Paris—a total of 299 designers showcased their collections, 19 new to the Fashion Month circuit, compared to 247 for spring/summer 2023 (credit to the fashion data analysts at Tagwalk for doing these calculations). Growth is a good thing, especially in creative industries, but I found this hard to believe, personally. Off the top of my head, I can think of a handful of designers who couldn’t secure budget to show, or whose brands were lost to greater financial struggles (I still can’t move on from the Christopher Kane-shaped hole that permeated the London schedule). With growth always comes change, and perhaps one of the biggest this season came in the form of a renunciation. Alexander McQueen’s Creative Director Sarah Burton announced that the spring/summer 2024 collection would be her last after 26 years at the brand. Burton had respectfully taken the helm after the British institution’s iconic and groundbreaking founder Lee Alexander McQueen passed away in 2010, with her subsequent collections serving as a love letter to his influence and precociousness. Cate Blanchett attended, Naomi Campbell walked and a standing ovation rang out during the final, tender moments of Paris Fashion Week.

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If you’ve ever glanced at a street style roundup, Meowy Christmas Unisex Tshirt, Cotton Womenswear, High durability non-shrink fabric you’ve definitely encountered a familiar scene: Thora Valdimars and Jeanette Friis Madsen strolling side by side looking impossibly cool. Considering Copenhagen’s ability to set the trends, it’s no coincidence that both ladies are Danish. Aside from being the reigning queens of Scandi street style, Valdimars and Friis Madsen are the talented designers behind one of my favorite Danish brands: Rotate Birger Christensen. Since they’re entrenched in the Copenhagen fashion landscape both behind the scenes and in front of the camera, I thought they’d be the perfect people to tap for Scandi-approved spring style tips. I’ve attended Copenhagen Fashion Week three times now, and Rotate is reliably the show with the highest energy and best dance party vibes. The brand’s most recent show for F/W 20, of course, was no exception. But before we delve into fall, we’re excited to talk about what’s right in front of us: spring trends. Valdimars and Friis Madsen told us their three best style tips for this season, and you’d be wise to take notes. In keeping with the theme, I’ve also included pieces by Rotate as well as several other Scandinavian brands that show at Copenhagen Fashion Week—including Rains, Ganni, Stine Goya, Remain Birger Christensen, and Munthe.