Milan witnessed a big change, too. Morocco Hospitality Comfort Health Art Creativity History shirt Gucci’s new creative director Sabato De Sarno held positions at Prada, Dolce & Gabbana and Valentino before taking on this role, which catapulted him and his first collection for the brand into the spotlight last September. Buyers, editors and celebrities descended upon the Italian city to take in the spectacle—ask any fashion devotee without a ticket and they would likely have told you they’d give away their Birkin to have a front-row seat at this show. There’s no denying that De Sarno’s predecessor Alessandro Michele kept Gucci on the fashion map with his geek-chic sensibilities; an aesthetic that would define a moment in fashion history. Still, moments pass, and we saw De Sarno usher Gucci into a new era, one that places more value on essentials over eccentricities—a notion we’re seeing across the rest of the industry. A business built upon the customer’s desire to be seen in shiny new things will always have its issues. However, the thing that felt “new” this season was that some things just didn’t change at all. Perhaps the most noteworthy takeaway was that trends don’t seem to hold the same power that they used to. I’m generalising, of course—things get meta real fast if you so much as take a peek into the no-trends-actually-being-a-trend rabbit hole—but it feels as if creating trends for the sake of it could be a thing of the past. “The spring/summer 2024 collections have shown a continued commitment to 1990s nostalgia and the extraordinary everyday, where everyday items are elevated to exceptional levels of design and style whilst remaining chic and comfortable,” observes Net-a-Porter’s market director Libby Page. And she’s right. The market has experienced a shift of tectonic proportions in recent years where a genuine focus on quality over quantity and investing in things that last has become a priority for previously frivolous shoppers. The latest collections reflected this.

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After we saw the street style situation at New York Fashion Week, one thing was abundantly clear: Morocco Hospitality Comfort Health Art Creativity History shirtStreet style is back. And we couldn’t be happier about it. After New York comes London, and the showgoers at London Fashion Week have clearly been studying the spring trends. It was still a bit chilly in London, but people were creative about working spring trends into their look, mostly via color and accessories. Typically, you see a lot of trench coats, suiting, and midi dresses with boots on the streets of LFW. There was certainly plenty of that, and it’s still as chic as ever, but we also spotted plenty of fresh trends that you don’t see every season. We invite you to keep scrolling to peruse some of the best looks at London Fashion Week and shop the new spring trends that made them excel. As you may have heard, bomber jackets have returned after a long hiatus, but this time, they’re much more oversize and often in bright colors. Color trends for a new season usually pop up first, so it’s not surprising that one of the biggest ones for spring was everywhere in London—orange. This cheerful, bold hue that was once reserved for summer has proven its ability to work year-round.