You don’t turn to a style guru like Ellen V. Lora when you’re seeking advice on playing by “the rules.” The Don Fighting Out Of The Red Corner T Shirt As you’ll know if you’re part of her army of Instagram followers, the Los Angeles–based creative director and blogger behind Pure EVL is just as likely to be spotted in a neon-lime bomber as she is a floaty floral dress, and we’re not sure we’ll ever match her knack for effortlessly mixing unlike prints (though rest assured we’ll never stop trying). But if you’re looking to make getting dressed in the morning, well, fun again, Lora’s exactly who you want to talk to. “I’m that girl who will wear her faux-fur coat in the spring,” she tells us, reassuring us that we actually don’t have to banish the entirety of our winter wardrobes to the land beyond the wall (aka the back of our closets) as warmer weather edges its way into the forecast. We implored the blogger to turn her attention to H&M’s fittingly bold new Divided collection, and then we stepped back to let her work her magic… Lora’s retro-inspired spring take on the Canadian tuxedo has us itching for festival season: Expect to see us wearing this as we edge toward the stage to catch headlining acts all spring and summer long. The blogger’s relaxed double-denim look feels very ’70s and very rock ’n’ roll, which makes perfect sense, given that Lora cites Bianca Jagger as one of her biggest style influences. “She wore the clothes—the clothes didn’t wear her,” the blogger says of the icon whose notable fashion moments include the off-the-shoulder dress she wore while riding a horse(!) into Studio 54 and the plunging blazer–and–high-waisted skirt combo she sported while wedding the lead singer of The Rolling Stones.

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The spring/summer 2024 showcase was set against an uncertain economic and political backdrop, The Don Fighting Out Of The Red Corner T Shirt which may have led many designers to approach their collections with extra consideration. The customer has become more mindful too, further aware of their consumption and the downright privilege that it is to be a consumer right now. Yes, there will always be an appetite to shop, but there is a deliberate attempt to be less ostentatious about it (read: there will be far fewer logos this season). Of the trends, many carried on from previous seasons, not just the last. In addition to what Page observed above, from the palette to the prints down to finer details such as jewellery, big bags and ballet flats, it felt like we’d seen much of it all before, but this time with a renewed appeal. No big leaps were made—which is good in terms of our bank balances and wardrobes—and our editors were able to envision themselves wearing much of what they saw in their daily lives. Let’s hear it for the wide-leg trousers!. The more directional trends we did see were there to spark joy at a time when it felt like it might have been in short supply. There was a celebration of colour throughout, which could have quite easily taken over this entire trend report. Red continues to dominate, with Hermès’ designs acting as a stoic antithesis to the candy-pop looks that lined the Versace, Prada and Eudon Choi runways. There was shimmer but with a shakeup; silhouettes were stronger and the overall sweetness was distilled. Florals, for spring? They’ll never be groundbreaking, but with seismic petal proportions and blooms that jump off the toile they’re delicately attached to, there’s new life to be found in the trend that we assumed we’d seen everything from.