Even the brands that THE DEER IS ESCAPED shirt. aren’t under fire are likely asking themselves: What else can we do? The nature of systemic racism is that most of fashion’s decision-makers lack the experience or knowledge required to chart a way forward. As Vogue’s Janelle Okwodu wrote yesterday, crafting the right message and making donations are just the first steps: “The real danger will come when consumers undertake a mass reassessment.
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Waterbase inks are as they sound, water-based THE DEER IS ESCAPED shirt.This makes them eco-friendly and easy to clean up. The water is mixed with a dye or pigment and then evaporated during the drying stage of printing. You have a slight hand (soft feel) after printing with waterbase inks, but it becomes no-feel after its first wash. Water-based printing allows the ink to blend into the shirt instead of sitting on top of it. One downside of using waterbase inks is that they are less opaque, so the color of the shirt will influence the print itself. For example, a bright red ink on a black shirt will come out as a very dark red. Waterbase delivers the best results on white or very light colored shirts with dark colored inks. When printing lighter colored inks on dark colored shirts, the ink colors will change resulting in a more vintage look. Because of this we can’t guarantee color matching when using waterbase inks. Discharge is waterbase ink with an added bleaching agent. This allows us to print waterbase ink on dark garments by bleaching out the color of the shirt and replacing it with a new color.
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