Why isn’t it Three Little Birds Love shirt. Simply put, fashion hasn’t typically viewed artisan knowledge as “luxurious” or “sophisticated,” which is a symptom of Western dominance and colonialism. If more brands embraced it the way Bousso has, they might discover some of the solutions to our industry’s biggest problems. Bousso prioritizes her artisans first, then uses technology where it can help—not hurt—them, and she views their cutting innovations and zero-waste techniques as equal to her algorithms.
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The cozy relationship between technology and comfort isn’t new—consider the hoodie-and-jeans uniform of Mark Zuckerberg and his Silicon Valley disciples—but perhaps they’ve become more inversely related Three Little Birds Love shirt. As technology gets more advanced, our clothes become less so: They’re comfier, simpler in design, less public-facing. That isn’t to say we’re going to devolve into ribbed-knit cocoons; loungewear should be as cleverly designed as our “outside” clothes. Lunya’s certainly is. The silk separates are machine washable; shorts and joggers come with no-twist elastic waistbands; leggings have pockets for your phone and anti-chafe seams; and loose tanks feature underarm panels to avoid nip slips or spillage. Lunya’s fabrics are smart too, merging natural fibers with modern technology, from cool-touch cotton to “Restore Pima,” a blend of cotton and celliant polyester that transforms your body’s heat into infrared energy to increase blood flow and boost cell oxygenation. We’re probably a few years out from truly high-tech clothing, but it’s easy to see Lunya venturing further into that space with clothes that help you sleep better or soothe your muscles.
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